Baseline 7/15: Rolla's cited in Google AIO only — the zero point
Activity log
Every status change, newest first — synced from the shared store (you, Kelly, or Claude).
Open this tab to load the log.
The scoreboard for the north star. The national query panel run in four answer engines, incognito / logged-out, then scored. Tap a cell to cycle — → mention → cited. Query text is editable — reconcile against your baseline_sov_2026-07.md. Directional, not a precise rank: AI answers are non-deterministic, so treat each citation as one reading.
0%
Citation rate
0%
Mention rate
0 / 0
Cited cells
Shopper query
Google AIO
ChatGPT
Perplexity
Gemini
Cadence: monthly (scheduled task missb-sov-monthly-panel). Append every run to missb_sov_scores_log.csv — never overwrite. Baseline 7/15: cited 1 of 16 non-branded (Rolla's, Google AIO only). The two style-name slots rotate monthly as inventory turns; the rest stay locked.
Recurring cadence
The rhythm that keeps the program compounding. Live reminders can be set as scheduled tasks.
90-day milestones
Day 0 = Jul 10, 2026. Live marker moves with today.
Implementation playbooks
How to actually execute each technique. Grounded in the current strategy.
Search Consolegen-AI report: not rolled out — recheck weekly
Bing Webmaster5/5 indexed · ChatGPT gate open
SoV logmissb_sov_scores_log.csv (append)
Working docs (desktop)
FolderDesktop/miss-behavin
Strategymissb_stage4_master_plan_v3
Queuemissb_current_tasks / master_todo
SoV runbookmissb_baseline_sov_runbook
Citation findmissb_rollas_citation_teardown
Hard guardrails
Violating the top group breaks POS. Non-negotiable.
Never change
Product titles (tied to in-store POS tags)
Handles, SKUs, barcodes, variant IDs
Prices, tags, inventory, locations
theme.liquid lines 39–40 on the live theme
Rolla's + Gorjana content until the stocking decision
Safe to do
Search-engine-listing fields (page title + meta)
Product category, descriptions, image alt + filename
Fill-empty only — never overwrite existing SEO
Theme work on the draft; publish only on approval
Hidden blog drafts — never auto-publish
Writing rules
The word "literally" — cut it entirely
Minimal hyphens in anything published
Fabricated metrics or citations — placeholders instead
Plain confident language, lead with the point
Every post: ≥1 concrete number + ≥1 quotable staff line
Citation levers — the operating spine
Everything the program builds serves one of these five. The core find: how crowded a brand's "where to buy" field is decides the citation, not page copy.
Live site audit
shopmissbehavin.com · Jul 23, 2026 · seo-toolkit live fetches. A point-in-time snapshot — re-run after fixes to prove lift.
Baseline captured
So lift is provable later.
Findings
Ranked by impact. Each carries fix, owner, KPI, and baseline → target.
Low / watch
Blocked — needs data or access
No guessing. Each has an unblock path.
Benchmarks & goals
Day 0 baseline → today → 90-day target. Tap a "now" number to update it. Targets are proposals — the ones marked need your sign-off.
Position tracker + keyword universe, in the shape the paid tools use (Ahrefs / Semrush / Nightwatch): term, intent, mapped page, volume, difficulty, current rank or AI-cited status, target, priority. Every cell is editable. Volume & difficulty need a keyword export (Ahrefs / Semrush / Moz) or GSC — shown as export until you paste one. Rank comes from Search Console or a manual check.
0
Tracked
0
In top 10
0
AI-cited
0
Priority 1
Opportunities
Live from Search Console — highest-impact fixes first, no data entry.
Keyword
Intent
Mapped page
Vol
KD
Rank / AI
Target
Pri
SERP / AI feature
Discovered in Search Console
Real queries you already rank for that aren't tracked yet. Tap track to add.
Wire in later: Search Console (clicks, impressions, position, the query gap) · a dated Ahrefs / Semrush / Moz export (volume + difficulty) · manual incognito checks for AI Overviews and ChatGPT. No paid tool is load-bearing.
Tool parity & data sources
What the leading SEO and AI-visibility tools do, what covers it here, and what data feeds it. Researched Jul 2026.
The free stack
Miss Behavin' runs no paid SEO tool. These feed the trackers above at zero cost.
Data & rankings
Google Search Consoleclicks · impressions · position · query gap
Bing Webmasterindexation · AI performance report
GA4sessions · conversions · AI Assistant channel
Google Trendsdemand direction · seasonality
Keywords & audit
SE Ranking / Semrush freevolume + difficulty samples
Keyword Plannervolume ranges · related terms
Rich Results Testschema validation
PageSpeed InsightsCore Web Vitals field data
AI visibility (manual)
ChatGPT (search on)incognito citation checks
Perplexitycited sources + position
Google AI Overviewslogged-out AIO citations
Geminianswer + source list
Command Center · CC-2026.08.03d · three schema fixes SHIPPED and verified live · PDP BreadcrumbList now RENDERS - product block added to theme.liquid, verified on 7 products across 5 categories, zero parse errors, row moved blocked to done · duplicate Organization REMOVED sitewide - traced to sections/header.liquid lines 314-324, Organization count 2 to 1 on product, collection and homepage; the 7/30 "not a real duplicate" conclusion was wrong · sameAs on #organization extended 3 to 7, matching #store · Tier-1 PDP rewrites DONE - 10 titles and metas live, 2 redirects resolving, 12 URLs submitted · measure 09-02, CTR is the number that must move · open: Pinterest sameAs unconfirmed, ProductGroup @id is relative, keep the two breadcrumb case statements in sync · carries forward from CC-2026.08.03c